How bad is the NBA doing?

Is NBA losing popularity?

NBA revenue slipped from $8.8 billion in 2018-19 to $8.3 billion for the 2019-20 season. The NBA hasn’t released revenue numbers for the shortened 72-game season in 2020-21, but Silver addressed reporters on Monday and notified the NBA’s revenue was down about 35% last year instead of the estimated 40%.

Are NBA TV ratings down?

NBA TV rights are set to expire in 2024-25, which may seem a ways away but really isn’t. … But the NBA is decidedly not more popular than ever by any means. To the contrary, regular-season ratings in 2020-21 were down 25% compared with the last uninterrupted season in 2018-19.

Is NBA viewership down in 2020?

NBA games on ESPN averaged 1.19 million viewers down 10% from 2019-20 and -25% from 2018-19. TNT averaged a slightly better 1.22 million viewers, a decline of 7% from last season and -18% from 2018-19. (The audiences for 2020 and 2021 include out-of-home viewing.)

How bad are NBA ratings?

“At the start of the 2020-2021 NBA season, Nielsen Media Research data showed that NBA viewership for nationally televised games on TNT, ABC and ESPN was up 34 percent compared to the same 27-game period from last season,” Newsweek noted.

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Is the NBA a dying league?

We never hear the NBA is “dying” because of an aging fan base, and it’s true the median age of NBA fans is lower than that of MLB.

Media column: The NBA was supposed to challenge the NFL, but has its popularity even surpassed MLB?

NBA FINALS AVG RATING WORLD SERIES AVG RATING
2020 4 5.2

Is the NBA growing?

Worldwide the the NBA at the age of 75 is bigger than the NFL and are growing more each year. It started in 1946 with 11 teams and 160 players. The shot clock was nearly a decade away, the 3-point line was a couple generations away.

Why NBA ratings are so low?

There were several reasons television ratings were down for sports in 2020—increased streaming options, the weirdness of having no fans in the stands, an all-encompassing presidential election, the fact that the entire world was falling apart—but the primary reason may be the simplest: Sports were on at different times …

Are NBA playoff ratings down?

The 2020 NBA Playoffs averaged 3.04 million viewers across ESPN, ABC, TNT and NBA TV (83 telecasts), down 37% from last year, when the postseason took place as scheduled in April, May and June (4.83M). … [Related: NBA Finals ratings improve, but still low, at series end.]

Are sports losing popularity?

Sports leagues, especially Major League Baseball, are seeing declines in younger viewership. The change comes as people turn away from traditional TV viewing and toward social media, video games and streaming TV, a trend that has only grown during the Covid-19 pandemic, reports The Wall Street Journal.

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Is anyone watching the NBA 2021?

Key Facts. ESPN is averaging 1.44 million viewers through 12 games so far this season, up from the 2020-21 season’s average of 1.2 million, according to Nielsen data relayed by ESPN Press Room. Viewership is up across many demographics, including adults ages 18-49 (up 28%) and women (up 26%).

Is the NBA growing in popularity?

Even a shortened 72-game regular season allowed the league to grow its sponsorship revenue by 6% year over year to nearly $1.5 billion, per sports consultancy IEG.

INSTAGRAM FOLLOWERS TWITTER FOLLOWERS YOUTUBE SUBS
1. NBA: 57.1 million 1. NBA: 37.7 million 1. NBA 16.8 million

How long is the NBA season for 2021?

The 2021–22 NBA season is the 76th season of the National Basketball Association (NBA).

2021–22 NBA season
Sport Basketball
Duration October 19, 2021 – April 10, 2022 April 12–15, 2022 (Play-in tournament) April 16, 2022 – May 30, 2022 (Playoffs) June 2–19, 2022 (Finals)
Number of games 82
Number of teams 30

Are ESPN ratings down in 2020?

Viewership of the 2020 NBA Finals on ESPN was down 51% overall from last year; Game 3 was the lowest-rated NBA Finals Game 3 on record. … The 2020 Kentucky Derby on NBC was down 49% from last year, and the U.S. Open tennis tournament (men’s and women’s) on ESPN was down 50% from last year.

How bad are WNBA ratings?

Regular season coverage of the Women’s National Basketball Association (WNBA) on US sports broadcast giant ESPN saw ratings up 24 per cent against the last uninterrupted full campaign in 2019. … The 2020 regular season’s average audience per game was 205,000.

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